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Design And Proportion

February 6, 2023

Harmony and proportion in art are important elements to create visually pleasing works, and were used in artistic practices since the Egyptian Pyramids. Although it is said that human brain is wired to prefer images and objects that use Golden Ratio, in art and design this often boils down to aesthetics. However, aesthetic ideal of…

Why Design

March 22, 2017

The Time Lords are an immensely civilised race. We can control our own environment – we can live forever, barring accidents, and we have the secret of space/time travel. You may be a doctor. But I’m the Doctor. The definite article, you might say. Excuse me, do you mind not farting while I’m saving the…

Why Digital Designing?

March 20, 2017

Butterfingers. Shall we ask for a better quality of door so we can escape? Be a pal and tell me, Am I a good man? As we learn about each other, so we learn about ourselves. It’s well-known that when someone introduces themselves as a designer, they could mean a multitude of things. With ‘designer’…

Understanding Brand Identity Brand identity in many ways is the visual (symbol or illustration) aspect of a brand. Think of the Nike ‘swoosh’ or Apple’s apple—those are two instances where the identity of a brand is connected with a symbol or visual aspect. Building brand identity must have a strong visual image to link the…